Dementia Support Service

Birmingham Irish • August 23, 2026

Meet Samantha Ataria


At Birmingham Irish Association, our Dementia Support Centres provide a welcoming, friendly and supportive environment for people living with dementia, while also giving families and carers valuable reassurance and support. As part of our ongoing work, we are delighted to introduce Samantha Ataria, one of our dedicated Dementia Support Workers.


Samantha has worked with Birmingham Irish Association for two years and plays an important role across our Maryvale and Kings Heath Dementia Centres. Working alongside the wider team, Samantha helps to plan and deliver a wide variety of activities designed to keep our clients engaged, active and, most importantly, enjoying themselves. From crafts and games to quizzes and other social activities, there is always something happening at our centres.

Dementia Centre activities

For Samantha, one of the most rewarding parts of her role is seeing the positive difference that the centres can make in such a short space of time. She recently spoke about some of the new clients who have joined the service and how their confidence can grow within just a couple of weeks.


“When they first arrive they are nervous and don’t want the carer to leave, within a short time they are so happy to walk through the doors, sometimes they are the last to leave as they are having so much fun.” 

Samantha


The impact of this support is also reflected in feedback from families. One family member recently shared how much they “value the service, saying they would not know what they would do without the Birmingham Irish Association Dementia Centre and that the staff make each day so much fun”. They also highlighted the confidence and reassurance they feel when leaving their loved one with our team.

Dementia Centre activities

Our Dementia Support Centres are about much more than activities. They provide opportunities for social interaction, friendship, routine and independence, while giving families peace of mind that their loved ones are spending time in a safe and caring environment.

If you or someone you know could benefit from dementia support, please get in touch with our team on 0121 604 6111 or email sharon@birish.org.uk to find out more about the support available through Birmingham Irish Association.


You can also check out the fantastic volunteering roles available on our social media pages.

Samantha Ataria

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